d.STUDIO | EXPO 2020
Low floor, High ceiling
It is immediately understandable and accessible with elemental forms. Barriers to entry in this artwork are low. However, it has a lot of expressive potential and complexities in unexpected ways. It will bring you not only joy but also an unexpected emotional response. Just click it!
UnwearableIncomeXR is an augmented-reality interactive installation that generates shoes on the viewer as they approach the piece. An elongated monitor acts as both a playful mirror and a window into an alternate dimension of futuristic footwear. In response to the exponential growth of streetwear, specifically sneaker culture, UnwearableIncomeXR generates a wearable experience that cannot be purchased.
a for apple and picking the right one is tricky
Typefaces bring meaning and impact to words. By using a particular typeface, a word can make you feel buoyant, evoke nostalgia, add suspense, be romantic, be playful and so much more.
Hence, choosing a typeface needs deliberation.
When I design, I am drawn towards my three favourite typefaces. I believe these are suitable for everything.
I do however ponder their suitability and then dive into the universe of typefaces. This stimulates me – I can play, test and experiment with the endless options of typefaces.
This exhibit is a snapshot, a more organised graphic representation of how I look at typefaces when I design.
Step onto the orange circle and immerse yourself in the 714 possibilities.
The #ShareYours campaign is a redesign for #GivingTuesday’s 2020 campaign. The redesign includes three posters, one pdf toolkit, one commercial, and one/two sticker(s). The redesign’s goal was to give the campaign a fun, cheery feeling while keeping it sophisticated but approachable.
Houston Cinema Arts Festival
The Houston Cinema Arts Festival is a film festival dedicated to commemorating the various works of Wes Anderson, while providing an in-depth experience of Anderson’s early life, education, and debut as a director and filmmaker. Wes Anderson is known for bringing nostalgia to life through his distinctive visual and narrative directing style.
The main focus of the design was driven by the need to create a seamless and emotional experience for the user by allowing them to easily navigate between pages of the website in order to increase the chance of them attending the event.
Study Abroad Promotion
The Study Abroad Promotion entailed designing a coherent and engaging poster suite to promote short-term study abroad opportunities for SAIC students. Each poster expresses the idea of a boarding pass, promising the excitement of travel to a far-off destination.